Short-Term Rental Potential at The Bluffs in Orange Beach
By Meredith Amon, Licensed in Alabama and Florida
"Guided by Integrity. Backed by Experience. Search the Gulf with Meredith Amon."
For those considering a short-term rental investment near the beach in Orange Beach, The Bluffs is one of the most promising opportunities available. Tucked just north of the Gulf State Park Pavilion and adjacent to the popular Coastal restaurant, this luxury community combines Gulf-front proximity with modern home design—an ideal mix for income-generating vacation properties.
Based on current projections from comparable homes in the area, gross rental income at The Bluffs can exceed $380,000 annually.
Projected Rental Revenue by Season
Here's a breakdown of estimated annual rental performance for a well-appointed home in The Bluffs:
| Season | Gross Revenue | Nights Booked | Approx. Date Range |
|---|---|---|---|
| Winter 1 | $11,910 | 39 | 12/30 – 2/28 |
| Spring | $53,522 | 76 | 3/1 – 5/27 |
| Summer | $245,000 | 63 | 5/28 – 8/5 |
| Late Summer | $19,250 | 21 | 8/6 – 8/31 |
| Fall | $40,450 | 50 | 9/1 – 10/31 |
| Winter 2 | $18,197 | 37 | 11/1 – 12/29 |
| Total | $388,329 | 286 Nights |
The summer season alone generates more than 60% of the total revenue, fueled by the demand for beachfront homes with walkable access to dining and entertainment.
What Makes The Bluffs a Strong Investment
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Proximity to the Gulf: Located steps from Orange Beach’s prized shoreline and dunes.
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Limited Inventory: New construction and luxury homes in this corridor are rare.
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Rental Demand: High-season bookings are competitive, especially for homes with upscale furnishings and coastal-modern finishes.
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Walkability: Vacationers love being able to walk to dinner at Coastal or enjoy a beach day without having to drive.
These factors not only drive consistent occupancy but also justify premium nightly rates.
Owner Considerations
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The revenue reflected here is gross rental income before expenses.
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Management fees, routine maintenance, and property care should be considered when forecasting net income.
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Additional guest fees—like lodging taxes, credit card fees, and cleaning charges—are typically charged directly to the guest and do not reduce gross revenue.
While no rental projection is guaranteed, historical data shows that well-maintained, properly marketed homes in this location consistently outperform.
Final Thoughts
As someone who lives and works full-time along the Gulf Coast, I know how rare it is to find a pocket of luxury homes that offers both privacy and income potential. The Bluffs in Orange Beach delivers on both fronts.
Whether you're looking to purchase your dream vacation home or explore a high-performing rental investment, I’d be honored to help you find the right fit.
Browse luxury homes near The Bluffs now
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